Dr. Preyal Sanghavi

Ph.D (Management, Marketing) MBA (Marketing), B.E (IT)
Area: Marketing
Experience: 18.5 years

Dr. Preyal Sanghavi is an Associate Professor at the Som Lalit Institute of Business Management. She has a Ph.D. in management from Kadi Sarva Vishwavidyalaya University. She also qualified for the UGC- NET examination. She is a management graduate with a specialization in marketing management and a doctorate in the field of management. She is a member of the Board of Studies at GTU for the MBA Programme. She has rich and diversified experiences in the areas of academic administration, teaching, and research. She has more than fifteen years of experience in her academic career and more than one year in corporate .

She has conducted several SPSS workshops for the faculty members of management, commerce, computer, education, economics, science, etc. She has been actively attending various FDPs, seminars, and workshops organized by various organizations. Her areas of teaching and research include marketing management, consumer behavior, research methodology, management information systems, product and brand management, and business analytics. She has various national and international publications to her credit. She has a passion for teaching and is greatly concerned about students' learning and development.